Go through your site with this card and a dabber.

08.14.08

Courtesty of the Nonprofit Marketing Guide blog, a neat Nonprofit Buzzword Bingo card generator.

You're sure to hear at least some of these terms in your meetings, especially if you're on the administrative or communications side of business.

The worst offender (in my opinion, anyway) is impactful.

Impactful is not a word, o marketers of the world.  A website can be stunning, moving, visually appealing or beautiful.  It can be intuitive, helpful, or a great informational resource.  Who needs a vague term like impactful when we have so many wonderfully descriptive adjectives at our disposal?